I didn’t build my approach to sports betting overnight — and I didn’t build it by chasing picks.

I’ve spent years running a sports betting business with a large audience, watching thousands of bettors repeat the same mistakes over and over: good reads, bad execution, emotional decisions, inconsistent unit sizing, and zero long-term structure.
What stood out to me wasn’t who could pick winners — it was who could survive variance.

As my own operation grew, I stopped thinking in terms of “today’s card” and started thinking in terms of portfolio performance. Units instead of dollar amounts. Exposure instead of confidence. Weekly and monthly performance instead of nightly results.